ART DIRECTION [ GAME DESIGN ]
ROBLOX X SPOTIFY PLANET HIP-HOP
Spotify Island is a fun and interactive way for generation aplha (8-12years old) + generation Z (15-12 years old) to discover new music and explore different genres. Planet Hip-Hop specifically caters to fans of Hip-Hop and offers a unique virtual experience where they can engage with the culture in a playful and engaging way.
From the lush green grasslands of Spotify Island to the recent launch of K-Park’s bright ethereal fantasy world, we wanted to take our Hip Hop experience in a vastly different direction of afro-futurism.
From the lush green grasslands of Spotify Island to the recent launch of K-Park’s bright ethereal fantasy world, we wanted to take our Hip Hop experience in a vastly different direction of afro-futurism.
ROLES:
Art Directors:
Steven Conaway, Alyssa Williams
Creative Directors: Dominique Wynne, Edward Yeung, Marie Ronn
Developers:
The Gang Agency
Art Directors:
Steven Conaway, Alyssa Williams
Creative Directors: Dominique Wynne, Edward Yeung, Marie Ronn
Developers:
The Gang Agency
![](https://freight.cargo.site/t/original/i/d6207188425ba5016ffb3a491d2826fff5da9d12a2f3f237c5e2ace1c74e1f35/02_MERGING_16.9.jpg)
![](https://freight.cargo.site/t/original/i/6dbb3dcedd6afc75f07e0eef177841373f4a31f1454e17424ef98af7385c2ce2/01_HURRICANE_4.5_logo_nodate.jpg)
![](https://freight.cargo.site/t/original/i/1687f5c3cd50c081f440b084db6c277bb0d894d151d013337eebc110b2c0708a/03_THRONE_16.9.jpg)
Doechii Avatar + Game Experience
![](https://freight.cargo.site/t/original/i/2ac5d3c6b97112ebbe48cb52e355518c4da157b45eb9d926365e3c8eddeef57f/PHH_Press_16x9_5.jpg)
![](https://freight.cargo.site/t/original/i/0af7d8f9bb57a34cf3aaebdcb67d8213ce417a3f024ea7e67a7285685749c210/Screenshot_8.png)
![](https://freight.cargo.site/t/original/i/dbae95776f31f5bb291db630440c1414e818797543b904bdb3b0bad141fd5079/PHH_05.jpg)
![](https://freight.cargo.site/t/original/i/ecb50269acb42111b1a81e81326e734487ed3d54a90278d9b20683068167d2cf/PHH_03.jpg)
![](https://freight.cargo.site/t/original/i/fbfcc9eea2ebc404f0efca41b6fe0827b425f8e6971ded4a2df2340e04ed8dfc/Home_Banner_V3.jpg)
![](https://freight.cargo.site/t/original/i/8cad02f987b1d459dcf173507036b7a5f2f19f090ce45dae355065b143908977/PHH_04.jpg)
![](https://freight.cargo.site/t/original/i/ee5d2d128692a3dff0639dff7494f71f2ab8f0b17c00ba5f09c2fb0f1a02a54d/Screenshot-2023-03-01-at-12.00.16-PM.png)
Out of Home
Los Angeles Reef- Daily Impressions: ~4MM
- Weekly Impressions: ~26MM
![](https://freight.cargo.site/t/original/i/686712be156a7e59689ef41c287896b9d16bad2cb02e1a48cda84ff708a4982e/DSC01193-1.jpg)